News From The Gay Underground

Friday, September 01, 2006

"Brewable Beans"

I am taking a market research survey which is asking me what I think of the potential product, Floger's Coffee "Brewable Beans." Basically, they pre-grind the beans wat too much and then reconcentrate the grinds into little tabs where 1 tab=1 cup--meant for the average American who "hates the guess work in brewing a cup of coffee, and hates that they sometimes brew a pot too strong or too weak." Um, Okay...interesting concept... but, NO.

Then some of the strongly agree-strongly disagree statements were:
"This brand is for people who appreciate the finer things in life."
"This brand brings my mornings to life"
"With this brand I feel I'm doing the best for my family"

HAHAHAHAHAHA.

3 Comments:

Blogger sausagequeen said...

It's funny to me that companies spend so much money on marketing strategies as a substitute for quality.

9:18 PM  
Blogger Odd Files said...

True. Later in the survey, it also asked me if I'd be willing to pay extra for this brand. "Strongly Disagree," anyone?

9:50 PM  
Blogger Freud said...

I want my coffee in pill form.

11:05 PM  

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